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Teaming Up with Mattress Firm to Donate 10,000 Pillows to Healthcare Professionals Across the Country

Mattress Firm to Donate 1,000 Pillows Per Day to Healthcare Heroes Through Its Partnership with Protect-A-Bed, a SureFit Company

HOUSTON, April 6, 2020 – Mattress Firm, the
nation’s largest specialty bedding retailer, has partnered with Protect-A-Bed,
a SureFit Company to donate 10,000 pillows to healthcare professionals who are
fighting on the frontlines of the coronavirus pandemic. The company will donate
1,000 pillows per day beginning today, April 6 through April 15.

While the world is
collectively dealing with higher levels of stress and anxiety during this time,
healthcare professionals are facing unprecedented challenges each day as they
care for those who are hospitalized with COVID-19. For them, adequate rest is
more important than ever before.

“World Health
Workers Week began on April 5 and we recognize that now, more than ever, quality
rest is essential to the well-being of our healthcare heroes. We want to show
our gratitude and appreciation for their service by giving away 10,000 pillows
to the healthcare community,” said John Eck, President and Chief Executive
Officer of Mattress Firm.

Beginning at 10 AM
CDT today, April 6, healthcare workers can visit and sign up using their professional email address to receive their
free Sleepy’s Comfy pillow. The free
pillow offer will allow up to 1,000 entries per day through April 15. The
donation, valued at approximately $650,000, is made possible through a
partnership with Protect-A-Bed, a SureFit Company.

“Protect-A-Bed is proud
to partner with Mattress Firm to provide free pillows to healthcare workers
across the country during this challenging time,” said Bob Burbank, Chief
Executive Officer of SureFit. “The pillows are our way of saying ‘thank you’ for
their commitment and we hope they are able to get the quality rest they
deserve,” Burbank said.  

At Mattress Firm, helping
people get a great night’s sleep has always been our passion and we know it’s
even more important during times of stress and uncertainty. In fact, many
organizations, including the Center for Disease Control, highlights sleep as
one way you can support yourself to stay healthy as we all do our best to navigate
this time. To learn more about how sleep can help reduce stress and boost your
immune system, visit our blog, The Daily Doze at

To learn more about
the pillow donation or to sign up, visit

Mattress Firm

Since 1986, Mattress Firm has made it easy to get a great night’s sleep by providing our customers an expertly curated collection of quality mattresses from the best brands. Today, with more than 2,500 neighborhood stores, we strive to be America’s most trusted authority on sleep by placing our customer at the center of everything we do. Our experts help more than three million people a year find the right solution for their sleep needs. Our selection of mattresses and bedding accessories include leading brands such as Serta®, Simmons®, Tempur-Pedic®, tulo®, Sleepy’s® and Purple®. Committed to serving our communities, the Mattress Firm Foster Kids program, in partnership with the Ticket to Dream Foundation, hosts three collection drives a year in communities nationwide to help foster children get better sleep so they can shape a better future. For more information, visit

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